The visit is a bid by Martini to foster Ghana-Nigeria relations as the company believes Nigeria’s Independence Day presents a unique opportunity to celebrate the friendship and healthy rivalry between the two countries. The brand is known for its support of celebrations of positivity and lifestyle and bringing Bryan Okwara to Ghana was an expression of that interest. The celebrity is a hit with Martini consumers and was well received.
Speaking to a selection of the media, the Martini Ambassador said he was excited to be in Ghana to engage with the general public. He said, “Although I’m the Nigerian ambassador for Martini, I am regularly plugged into Martini’s activities here and I always enjoy the opportunity to visit. Martini is looking to do more in the coming months to engage consumers, especially with Martini Rose. The Martini brand is known across the world for its iconic Italian lifestyle and we believe West African consumers identify with that.”
Apart from being a Martini Ambassador, Bryan Okwara is a well-known actor and model who is a former Mr World runner-up and pageant contestant who was the first to win the title of Mr. Nigeria and reached the semi-finals in the Mister World 2007 competition.
Okwara was joined by popular Ghanaian actress, Juliet Ibrahim at the series of celebrations including a meet and greet with the media on Saturday, a green carpet at The Chop Bar in East Legon and The List party at Plot 7 Lounge.
MARTINI®, is one of the world¹s leading vermouth and the world’s favorite in Italian sparkling wines. The story of MARTINI details 150 years of Italian passion. From its birth in Turin in 1863, it took on the world and succeeded. It became an icon, a symbol for those who love to live their life with style.
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